
Reimagining Digital Lead Generation: How to Drive More Results in Less Time
Have you ever invested in new tools or technology solutions, but weren’t sure how to get the most out of your investment? In the fast-moving world of digital lead generation, content production, and marketing operations, it’s critical that you develop an innovative and engaging website that works on your behalf to collect and sync incoming lead data in real time.
In our latest eBook, Reimagining Digital Lead Generation, we’ve joined forces with the talented team at Brandcast to equip you with a can’t-miss resource for 2020 and beyond. From content creation strategy tips to data collection best practices, this eBook is full of valuable information for marketers, business leaders, and administrators in any industry.
What You’ll Learn
In Reimagining Digital Lead Generation, you’ll gain market-leading knowledge from thought leaders in the worlds of content, design, and data processing. You’ll discover how all of these factors work together to help you create a strategic approach to lead generation. Here’s a glimpse of what’s inside:
- How to approach the “content velocity” problem and approach challenges with legacy web content solutions and website builders
- An inside look at scalable content production specially built with web content templates, content blocks, and intuitive web forms (including a visual gallery of modern examples)
- How to tackle data silos and overly complicated systems with streamlined, integrated Salesforce capabilities
- How to optimize form response rate and quality using industry best practices
- The importance of incorporating two powerful pieces—content production and data collection—together for a dynamic solution that solves common pain points and maximizes results from platforms like Salesforce Marketing Cloud.
Who It’s For
This resource is especially useful for marketers and Salesforce Marketing Cloud customers who are faced with the challenges of making compelling content quickly, while at the same time creating intuitive web forms that drive results. If you’ve been looking for a comprehensive resource for turning different types of content into lead-generating vehicles, this eBook is your next go-to resource for driving better results.