Choosing an online forms vendor is about more than being able to check off boxes on a features list. It’s about aligning technology with your strategic vision, optimizing internal processes, and ensuring your team has tools they’ll actually use and benefit from.
As SoftwareReviews’ recent analysis makes clear, the right software investment can drive real business value by saving time, improving data accuracy, enhancing integrations, and positioning your company for scalable growth.
With a crowded marketplace offering similar features at first glance, making an informed decision about which online forms vendor is right for your business can feel overwhelming. That’s why independent evaluations like SoftwareReviews’ comparison report of FormAssembly, Jotform, Typeform, and Formstack are so valuable. The report dives deep into not only product features and performance but also vendor reliability, customer satisfaction, and long-term business value.
In this blog, we’ll dive into key takeaways from the SoftwareReviews report to help you leverage its insights in selecting an online forms vendor that truly supports your business, now and into the future.
Top factors to consider when selecting a software vendor
Many organizations focus heavily, if not solely, on features and price when making a software purchasing decision. However, it is important to consider other critical aspects of the software vendors you’re looking at before making a decision.
These are the top questions to ask yourself when choosing a software vendor:
- How will the software contribute to your business value and support your goals?
- How will the software integrate into your existing processes and align with your business needs?
- Will the functionality and user experience increase adoption and efficiency?
- Will the software be able to improve and grow with your business?
Measuring business value
While features and functionality are important when selecting a platform, long-term satisfaction is usually associated with how the platform adds value to a business and its users.
In the context of SoftwareReviews’ report, business value is a comprehensive metric for understanding how software helps an organization achieve its strategic goals, growth plans, and overall success. This includes making day-to-day work easier, improving workflows, and saving time.
Here’s how SoftwareReviews’ analysis of business value shakes out for FormAssembly, Formstack, Jotform, and Typeform:
The best software goes beyond meeting immediate needs by actively helping an organization manage costs, grow revenue, increase employee productivity, and create a competitive advantage. For example, FormAssembly has helped some customers reclaim 80 hours per month so that their teams can focus on tasks that add real value to their business instead of focusing on fixing data. This shows how FormAssembly is committed to supporting customers’ long-term success.
Forward-thinking product strategy
How your software vendor continuously invests in their product can be the difference between a high-performing tool that enables your business and a legacy application that holds you back.
Regular updates and enhancements not only keep software up to date but also provide opportunities for organizations to leverage new features and capabilities. Additionally, a vendor’s product strategy signals its commitment to innovation, ability to keep up with changing market needs, and industry opportunities.
Here’s how FormAssembly compares when it comes to average user satisfaction with product strategy:
When you choose vendors that prioritize ongoing development and improvements, you can be confident they are dedicated to delivering long-term value to their customers.
FormAssembly is committed to continuously improving its products and services, including expanding the capabilities included in its Salesforce connector, enhancing security and compliance features, and so much more. This commitment is evident in the constantly evolving suite of product features and the training that is provided to customers to help them utilize all of the tools available to them.
Why the right online forms vendor is a long-term business asset
Online forms are at the heart of data collection, lead generation, customer feedback, and internal workflows. The online forms vendor you choose to support your business needs to be flexible, scalable, and aligned with your business’ goals, in addition to being functional.
By considering vendor satisfaction scores, long-term product strategies, and the ability to deliver measurable business outcomes, you put your business in the best position to succeed. Whether you’re building simple contact forms or complex, data-driven workflows, the right vendor will help you do more with less, and evolve with your needs.
With its strong ratings in business value, user satisfaction, and forward-thinking development, FormAssembly stands out as a vendor that doesn’t just check the boxes – it helps you rewrite what’s possible for your business.
