These days, it seems like AI is in every software product we use. However, for all the immediate benefits and potential we’re witnessing firsthand, one thing is very clear: the need for human intervention and oversight is very real.
If AI is going to drive real business outcomes, it needs to be a companion, not a controller. In fact, 60% of people say they’d like more control over how AI is used in their lives.
That’s how we approach AI at FormAssembly. We believe the best automation starts with human insight and ends with clean, compliant, and structured data you can control.
FormAssembly Atlas — and Fai, its built-in AI assistant — are built around human-centered intelligence, designed to accelerate your work while keeping you in control.
These beliefs form the foundation for the two core principles that guide how we use AI and what we promise to you: Human-Centered AI and Data Stewardship by Design. Let’s take a look.
The Principles that Guide Our AI Usage
When introducing AI into data collection, trust, transparency, and responsibility are essential. That’s why our approach is rooted in two core principles:
- Human-Centered AI: Fai is a built-in AI assistant designed to accelerate your work. You remain in control of output – suggestions are always transparent, editable, and optional. And when you need support, real humans on our team are ready to help.
- Data Stewardship by Design: Privacy, security, compliance, and governance aren’t add-ons — they’re part of who we are. Every workflow, integration, and automation built in FormAssembly protects and validates data from start to finish. Fai is designed to strengthen that effort.
Together, these principles define our commitment: to use AI responsibly, transparently, and always in service of human decision-making – never in place of it.
How AI Helps
Fai is built directly into the FormAssembly Atlas platform. It’s not a chatbot, and it’s not bolted on after the fact. It’s an embedded assistant designed to support your workflow, enhance your productivity, and keep you in control.
Every AI-generated output is adjustable and optional. You decide what to use, what to change, and what to ignore.
When you’re using FormAssembly, you can count on Fai to help you:
- Capture clean, validated data from the start so your insights are accurate and actionable
- Ensure compliance and security every step of the way, protecting sensitive information automatically
- Automate complex workflows with ease, saving hours of manual effort.
- Integrate seamlessly with Salesforce, HubSpot, and other systems so your data flows exactly where it should
- Rely on suggestions that assist your work, not override it, so you stay in the driver’s seat
The result: fewer errors, less wasted time, reduced risk, and trusted data.
Why Having a Human in the Loop Still Matters
AI can enhance efficiency, but it can’t replace human judgment, context, or empathy. That’s why we always keep a human in the loop. When you use FormAssembly, you will always have access to a human you can reach out to with questions or for support. Having a human in the loop isn’t about monitoring AI – it’s about leading it. It means pairing technology that moves fast with people who move thoughtfully, all in the pursuit of collecting clean data that can be acted on.
Data You Can Use
Messy, unstructured data slows everything down. It adds risk, causes confusion, and makes it harder to trust your results. Missing fields, unsecured inputs, and manual workarounds not only waste time but also lead to compliance issues and unreliable outcomes.
FormAssembly helps you fix data chaos at the source. With Fai, you can capture clean, complete information from the start, know it’s validated and secured in real time, and trust that it’s delivered exactly where it belongs.
With structured, compliant, and AI-ready data at your fingertips, your team can automate complex workflows, spend less time fixing errors, and connect effortlessly with Salesforce, HubSpot, and other key systems.
The Power of AI With a Human Touch
FormAssembly combines transparent AI that accelerates your work with enterprise-grade security and human guidance. With Fai and a human in the loop, you can move fast, stay compliant, and make your data work for you – safely, intelligently, and with confidence.
Want to learn more? Book a personalized demo or start a free trial today.
