Form Analytics: Unlock Insights and Optimize Form Performance


Your forms are a vital part of your workflow – but are they performing at their best? With FormAssembly’s built-in analytics, you can track real-time metrics like views, submissions, and drop-off points to understand what’s working and what needs improvement.

Data-Driven Decisions Start with Better Visibility

Key Benefits

Great forms don’t just collect information – they deliver results. Form Analytics helps you refine user experience, boost conversions, and improve outcomes across departments.

Human Resources

Monitor completion rates on job applications or internal HR forms.

Nonprofits

Track donor or volunteer form activity across campaigns.

Higher Education

Track completions and optimize enrollment or inquiry forms.

Support Teams

Evaluate feedback and help request form engagement.

Sales & Marketing

Improve landing page conversion rates and lead capture performance.

Check out FormAssembly’s other features

From approval workflows to document generation, we’ve got you covered.

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Built-In Metrics for Smarter Optimization

See What’s Working, and Where to Improve

FormAssembly Analytics gives you access to the data you need. No extra tools, plugins, or integrations required.

Views & Submissions

Track how many users view and complete your forms.

Conversion Rate

Measure how many visitors convert into form completions.

Average Completion Time

Identify slowdowns and streamline user flow.

Abandonment Trends

Detect friction points where users drop off.

Real-Time Access

Act fast with always-on data visibility.

Field-Level Insights

Understand which questions cause hesitation or confusion.

Salesforce admin integration web forms to Salesforce

Why Choose FormAssembly?


Unlike external tracking tools, FormAssembly’s analytics are designed specifically for form performance and are built right into your workflow.

  • No External Setup: Built-in analytics, no separate platform or configuration.
  • User-Friendly: Clear dashboards that anyone can understand.
  • Cross-Department Reporting: View trends by team, project, or use case.
  • Secure and Compliant: HIPAA, GDPR, and SOC 2 ready.
  • Part of the Platform: No third-party dependencies or tracking scripts.

See FormAssembly in Action

Whether you’re building a quick survey or a highly customized workflow, FormAssembly meets you where you are – and grows with you.
Request a demo today to see how flexible form building can transform the way your team works.