FormAssembly is focused on being more than just a form builder – it’s a secure, flexible data collection platform designed to streamline business processes, enhance compliance, and empower organizations to get more value from their data.
Our vision includes powerful automation tools, robust integrations, and a strong commitment to data stewardship, all aimed at helping users collect and use information responsibly and effectively.
Watch the introduction to our annual virtual user conference, FormFest, to learn more about where we’ve been and where we’re going, or read on for a recap.
FormFest 2025: A Celebration of Progress and Possibility
At the opening of this year’s FormFest, CEO Cedric Savarese and COO Tom Urie set the stage with a message that was both aspirational and practical: FormAssembly is evolving rapidly to meet the growing demands of organizations that depend on secure, efficient, and intelligent data collection.
Here are the key takeaways from their kickoff presentation.
FormAssembly’s Mission: Responsible Data Stewardship
Cedric opened with a powerful reminder: “Our mission is to help organizations collect, use, and be good stewards of the personal data entrusted to them.”
FormAssembly recognizes the critical role data plays in daily operations – and the responsibility that comes with it. This ethos guides our product development, customer support, and overall strategic direction.
What’s Driving FormAssembly Forward?
Tom took the audience through FormAssembly’s ongoing evolution, highlighting how customer feedback and real-world use cases shape the product roadmap. He shared that key priorities for 2025 include:
- Simplifying Business Process Automation
- Focus on making workflows faster and more intuitive
- Helping teams centralize and streamline form management
- Enabling smarter post-form processing (e.g., validation, routing, approvals)
- Enabling Secure, Compliant Data Collection
- FedRAMP authorizations achieved
- Enhancements like:
- Email verification
- Stronger password requirements
- Multi-factor authentication (MFA)
- SSL enforcement and advanced link security
Whether or not your organization needs FedRAMP, everyone benefits from these robust security upgrades.
Major Product Enhancements: What Happened Last Year
Tom also reviewed the areas in which FormAssembly’s product capabilities grew in 2024. Take a look:
- Workflow Engine Upgrades
- Evolved capabilities to build and manage processes
- More integrated connectors – not just “glueware,” but fully functional integrations
- Basic Analytics & Dashboards
- Insights into form usage and response data
- Early steps in providing actionable visibility into data collection efforts
- Security First
- Full suite of new features supporting compliance, trust, and data protection
What’s Coming Next: The 2025 Product Roadmap
Looking ahead, FormAssembly is doubling down on flexibility and intelligence by focusing on the following areas:
- Post-Form Processing Enhancements
- Generate documents directly from form submissions
- Manage signatures within your workflows
- Use cases: receipts, event tickets, HR forms, donation confirmations, and more
- Improved Analytics
- Enhanced dashboards with suggestions for optimization
- Tools to help you fine-tune performance and efficiency
- Next-Gen Connectors
- Major Salesforce connector upgrade
- Support for:
- HubSpot
- Marketo
- Stripe
- And more!
These improvements reflect FormAssembly’s commitment to deep integrations that make data actionable across platforms.
Final Thoughts
FormAssembly’s vision is clear: to be the platform that not only powers form creation but also drives smarter, faster, and more secure data processes from end-to-end. With a growing list of features and a listening ear to our community, FormAssembly is ready to support organizations in every step of their data collection journey.