Are you ready? Dreamforce is making a comeback this year with an amazing in-person event! Salesforce Trailblazers from around the world will converge in San Francisco from September 20-22, 2022. After two full years of virtual-only Dreamforce gatherings, this year’s conference is expected to be better and bigger than ever.
At FormAssembly, we’ve been involved with Dreamforce for many years, and we’re always excited to meet up with veterans and brand-new attendees alike! Due to the size and scope of the event, it can be hard to take in all of the innovation, learning, networking, and more. That’s why we spend the weeks leading up to Dreamforce sharing all about what you can expect and how to maximize your time.
In this ultimate guide, we’ll share our favorite past Dreamforce highlights, dive into this year’s conference, and let you know how you can connect with FormAssembly.
This year’s theme
Dreamforce 2022 is an invitation unlike ever before. After weathering many shifts throughout the pandemic, Salesforce is back for the biggest in-person software event of the year. If that’s not enough reason to celebrate, this year’s conference is built around “Celebrating 20 Years” of Salesforce technology innovation.
The 2022 event is a celebration of Salesforce’s history, growth, and momentum. It’s also an invitation for tech leaders and modern thinkers to consider the future through a new lens. Dreamforce provides this opportunity through dynamic speaker sessions, once-in-a-lifetime networking, entertaining parties, training sessions, charitable opportunities, and so much more.
What you can expect to learn
We recently shared the top five Dreamforce experiences that attendees can anticipate this year. As you might expect, when tens of thousands of Salesforce users reunite—it’s bound to be an epic celebration! Salesforce is hosting this year’s conference under the banner of “Go Big and Come Home.” This headline invites peers to reconnect, share new experiences, and collaborate in order to build a more inclusive, sustainable future.
There are plenty of reasons why attending Dreamforce is an amazing experience, but if you’ve never been, you might be wondering what you’ll have a chance to do. Some of our favorite Dreamforce experiences include:
- Hands-on technology demonstrations that help you build your business knowledge
- One-on-one connections and conversations with leading technology experts
- The world’s “largest water cooler” with environments designed for interpersonal connection and conversation
- Fun concerts, parties, small gatherings, happy hours, and lots more!
- Opportunities to give back to social causes and impactful community initiatives (think $100 million dollars in support of positive community change)
- New tools, tech, and innovative features that help you solve real business challenges
As you can see, each opportunity is designed to propel you forward in your Salesforce career and to bridge the gap between you and other Trailblazers. Dreamforce brings together users from all industries, walks of life, and professional experiences in one dynamic environment.
A look at past Dreamforce experiences
FormAssembly has been a proud sponsor of Dreamforce for years, and it’s a privilege to send members of our team each year. If you’re new to FormAssembly, take a look at some of our favorite memories, moments, and Dreamforce resources.



- eBook: 5 Technology Leaders Share the Most Important Things They’ve Learned at Dreamforce
- Video Series: FormAssembly’s Dreamforce 2020 Virtual Gathering
- Event Recap: FormAssembly at Dreamforce 2019
- Event Recap: The FormAssembly Team Takes on Dreamforce 2018
How to connect with FormAssembly
FormAssembly will be in booth #1312 in the Dreamforce Campground. We welcome you to stop by and find your data flow with FormAssembly! Our team will also be hosting a Coffee & Connect event on September 21 from 7:30 – 10 a.m. PT at Wine Down SF, located just a 5-minute walk from the Moscone Center. Register for Coffee & Connect or book an on-site meeting.
Be sure to also attend our two theater sessions during Dreamforce! We’ll be hosting the “Less Work, More Automation: Upgrading Application Processes” session with Tyndale University and the “Ditching Spreadsheets for Cleaner Data & Distribution” session with Kasasa.
As always, you can learn more about upcoming opportunities to connect with FormAssembly on our Events page. We also invite you to follow along with us on LinkedIn, Facebook, and Twitter, where we’ll share Dreamforce updates and real-time conference details.
Plan for Dreamforce with FormAssembly
Do you already have your Dreamforce ticket in hand? At FormAssembly, we’re excited to help you get ready for this incredible comeback event. You’re invited to join our webinar with Salesforce partners on August 18, 2022, at 11 a.m. ET, to learn how to make the most of your time in San Francisco.